November 5, 2024

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

On Monday afternoon, Colorado player personnel director Corey Phillips took to social media in an effort to calm Buffaloes fans down.

There’s no questioning Sanders’ star power or the way he can light up an audience. He is special, and it was astounding the way he was able to move the needle at Colorado in a matter of months.

But that was hype.

What about the actual construction of the Colorado football program? That takes manual labor, elbow grease and good, old-fashioned hard work on the recruiting trail.

Sanders’ roster flip at Colorado was unprecedented. There were only nine players on last year’s Buffaloes team who were still on the roster when the 2023 season started. There is no question Sanders utilized the portal to elevate the baseline talent level on his roster, headlined by his son, quarterback Shedeur Sanders, and Hunter, who may be one of the best players in the entire sport.

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

But what now? Is he going to sign a high school class with maybe one five-star prospect and flip another 60 players off the roster? Is he going to use the portal to rebuild an offensive line that couldn’t block anyone? It’s exciting when you flip someone else’s roster. It’s detrimental when you do it to players you personally brought in. That’s treating players like commodities, and it’s a tough sell for future recruiting efforts, both in the high school ranks and in the portal.

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

Then it got me thinking: When was the last time you saw a picture of Sanders at a high school? Or doing an in-home visit? Or making a public appearance that isn’t an Aflac commercial? Does he even get on planes to recruit high school athletes? Does he leave Boulder at all for recruiting purposes?

One thing is for sure — Sanders doesn’t recruit traditionally. He’s not a traditional coach, so it stands to reason he approaches things differently. But is he going to travel across the country to visit five-star offensive tackle Jordan Seaton of IMG Academy in Florida, perhaps the most important player the Buffaloes could sign in the 2024 cycle?

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

Even when Sanders landed Hunter at Jackson State, neither he nor anyone from his staff ever stepped foot at Hunter’s high school in Georgia to recruit him in person. You may call that powerful recruiting, and it is. But that isn’t going to cut it when you’re trying to build a Power 5 program.

There may be reasons why he isn’t more aggressive in his off-campus recruiting efforts. He utilizes FaceTime to talk to prospects from all over the country and convince them to visit campus. Who wouldn’t want to hop on a plane to meet Deion?

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

Also, Sanders has had some pretty serious issues with his foot and that may be limiting what he’s able to do physically.

Eventually, though, Sanders is going to have to stop being a celebrity and start being a Power 5 football coach.

It’s almost December and coaches are on the move. If Nick Saban can get on an airplane to impress a teenager, so can Prime.

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

This is a critical juncture in the Colorado build. When the Buffaloes started 3-0, there was proof of concept of how fun it would be to play for Sanders. Colorado can offer things to prospects that other middle-tier programs cannot. Between Sanders’ profile, the beauty of Boulder, the promotion on social media and the income that comes with it, you’d think this would be a very attractive destination.

But we’re not seeing it. The results aren’t there.

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

And that makes it easy to question whether Colorado is ever truly going to get where Sanders promised it was going.

PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)PASADENA, CALIFORNIA - OCTOBER 28: Head coach Deion Sanders of the Colorado Buffaloes looks on from the sidelines during the first half of a game against the UCLA Bruins at Rose Bowl Stadium on October 28, 2023 in Pasadena, California. (Photo by Sean M. Haffey/Getty Images)

 

 

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